Low-cost carrier Air Arabia has unveiled a new livery and brand identity as part of celebrations marking 15 years of operation.
The Sharjah-based airline launched its first flight on October 28, 2003, initially serving just five routes with two aircraft. Since then it has grown to serve 155 routes across the UAE, Morocco and Egypt, with a fleet of over 50 A320 aircraft.
According to the carrier the new brand identity “is derived from the creative idea of ‘Modern Nomads’, reflecting the positioning of Air Arabia as an airline of true value that connect with the young, adventurous, and those who are eager to travel, discover new places and collect new experiences”.
The airline’s seagull symbol has been retained, while “modernising it and further spreading its wings reflecting the carrier’s growth and outlook while staying true to its original look”.
The new livery was unveiled on an A320 aircraft which also features a new interior design.